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Press Release | 2021.10.21
BMW Financial Services Thailand announces first monthly prize winners for its 20th anniversary lucky draw campaign
Pathum Thani. BMW Financial Services Thailand, led by Mr. Wilfried Lux (center), Chief Financial Officer, Khun Ong-ard Arunsaengroj (left), Director Sales and Marketing, and Khun Amnaj Wajanawiwat (right), Senior Manager BMW Group Brands Retail Finance, recently held a special lucky draw to pick the first group of winners for the special campaign commemorating the company’s 20-year journey in Thailand with prizes worth a total of 7 million baht. The draw, held at the BMW Group Thailand Training Center, was witnessed by Khun Preecha Biamukda, Administrative Officer, Special Professional Level, Department of Provincial Administration, Ministry of Interior.
The campaign offers attractive rewards for BMW, MINI, and BMW Motorrad customers including 12-hour limo service package with driver on the BMW 7 Series as well as tailored experiences that include the BMW Driving Experience training session, the ever-exciting MINI John Cooper Works Track Days, and an off-road biking course with BMW Motorrad Rider Training. In addition, BMW, MINI, and BMW Motorrad are putting incredible grand prizes on the table with the BMW 2 Series Gran Coupe, the all-electric MINI Cooper SE, and the BMW Motorrad C 400 GT on offer from each respective brand at the campaign’s conclusion in 2022.
All customers who purchase a vehicle under a BMW Financial Services contract for BMW, MINI, and BMW Motorrad between 1 May 2021 – 31 April 2022 will be eligible for the lucky draws. The first group of lucky winners can be checked at www.bmw.co.th, www.mini.co.th, and www.bmw-motorrad.co.th or at the brands’ official Facebook pages from 25th October 2021 onward. And the next round of this monthly lucky draw will be held on January 22, 2022.
The BMW Group
With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. The BMW Group production network comprises 31 production and assembly facilities in 15 countries; the company has a global sales network in more than 140 countries.
In 2020, the BMW Group sold over 2.3 million passenger vehicles and more than 169,000 motorcycles worldwide. The profit before tax in the financial year 2019 was € 7.118 billion on revenues amounting to € 104.210 billion. As of 31 December 2019, the BMW Group had a workforce of 126,016 employees.
The success of the BMW Group has always been based on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy.
BMW Group Thailand
BMW Group Thailand, a subsidiary of BMW AG, Germany, was established on the 3rd October 1998. The four entities of BMW Group Thailand are BMW (Thailand) Co., Ltd. with responsibility for wholesales & marketing of BMW Group products, BMW Manufacturing (Thailand) Co., Ltd. with responsibility for BMW and BMW Motorrad local production, and BMW Leasing (Thailand) Co., Ltd. with responsibility for financial services offerings to both wholesale and retail customers, and BMW Parts Manufacturing (Thailand) Co., Ltd. with responsibility for automotive components supply for the assembly of BMW Motorrad vehicles at BMW Group Manufacturing Thailand’s Plant Rayong.
In 2020, BMW Group Thailand recorded a stable performance with 12,426 BMW and MINI deliveries. A total of 11,242 BMW vehicles were delivered to Thai customers, a slight 4.3% decrease from 2019, while a total 1,184 MINI vehicles were delivered in Thailand, reflecting a small dip of only 1.7% drop year-on-year. BMW Motorrad Thailand maintained its performance despite difficult conditions in 2020 with 1,224 motorcycles delivered.
On the production side, the BMW Group Manufacturing Thailand plant was founded on BMW Group’s strong belief in the growth potential of Asian markets and Thailand in particular with its unique location, strong manufacturing base, and ready supply of skilled automotive labor, being an automotive hub for ASEAN. On-going investment has been put into the expansion of plant Rayong in terms of assembling processes, aiming to meet growing customer demand. In addition, with approximately 4 billion Thai Baht representing the amount of annual purchasing in Thailand, the BMW Global Purchasing office has been established in Thailand. This is to source various components from local suppliers in Thailand and the broader ASEAN region, in order to supply the entire BMW production network of 31 production and assembly facilities, located in 15 countries worldwide.
BMW Group Manufacturing Thailand produces the following 17 models: BMW 2 Series, BMW 3 Series, BMW 5 Series, BMW 7 Series, BMW X1, BMW X3, BMW X5, and BMW X7. For BMW Motorrad, the BMW F 900 R, BMW F 900 XR, BMW F 750 GS, BMW F 850 GS, BMW F 850 GS Adventure, BMW R 1250 GS, BMW R 1250 GS Adventure, BMW S 1000 R and BMW S 1000 RR are also locally assembled at the plant. In addition, BMW Group Manufacturing Thailand now assembles five BMW plug-in hybrid models; BMW 330e, BMW 530e, BMW X3 xDrive30e, BMW X5 xDrive45e and BMW 745Le xDrive.
For further information, please contact:
BMW Group Thailand
1397
www.bmw.co.th
www.mini.co.th
www.bmw-motorrad.co.th
Media Contacts:
Carl Byoir & Associates
Suthatip Boonsaeng (08-7685-1695 or0-2627-3501 ext.102)
Thornthawat Thongnab (08-3225-4567 or 0-2627-3501 ext.206)
Pawalisa Thanawajeran (08-6564-4726 or 0-2627-3501 ext.125)
Napasorn Sriwannavit (08-5862-7676 or 0-2627-3501 ext. 212)
sboonsaeng@carlbyoir.com, tthongnab@carlbyoir.com, pthanawajeran@carlbyoir.com, nsriwannavit@carlbyoir.com