Photo Release | 2020.08.06

BMW Thailand presents BMW Executive Car Day, bringing special offers and guaranteed quality to customers with certified used cars

Bangkok. BMW Thailand is ready to present unprecedented offers in the BMW Executive Car Day, where customers will discover over 200 BMW used cars – all certified under the highest standards of quality. Held on 8-11 August 2020 at all BMW authorized dealers nationwide, the BMW Executive Car Day will encompass a wide range of BMW certified used car models under the BMW Premium Selection program as well as used BMW cars that deliver guaranteed satisfaction under BMW’s stringent quality standards. To ensure total peace of mind, vehicles purchased during the BMW Executive Car Day come with BMW Extended Protect, which brings longer-lasting confidence with up to 2 years or 200,000 kilometres of full maintenance expense coverage beyond the initial warranty period.

 

Every BMW Premium Selection used car has undergone extensive 360-degree visual and technical inspections to ensure that it meets the strict worldwide manufacturer used car standards, thus assuring the very highest levels of quality, reliability and value for customers. Moreover, BMW Premium Selection vehicles come with 24-month warranty as standard, making BMW’s trademark premium automotive experience more accessible for customers while offering the best value, top quality and extensive services.

 

Each booking of a BMW Executive Car during 8-11 August 2020 with vehicle handover by 31 August 2020 will be eligible to receive the following exclusive packages*:

  1. Free up to 2 years or 200,000 kilometers with BMW Extended Protect
  2. Bowers & Wilkins product worth THB 12,900 (while supplies last)
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*Terms & Conditions:

  1. This offer is exclusively for BMW customers who reserve BMW cars at BMW Executive Car Day event and enter into selected financial contract with BMW Financial Services Thailand  from 8 August 2020 onward with vehicle handover by 31 August 2020.
  2. BMW Extended Protect delivers extended quality assurance with up to 2 years or 200,000 kilometers of coverage. (This offer is not eligible for BMW Series 6, BMW Series 7, BMW Series 8, BMW X6, BMW X7, BMWi, and BMW M.)
  3. This offer applies only to participating insurance companies that join this campaign with the company.
  4. Fleet customers are not eligible for this offer.
  5. This offer cannot be used jointly with any other promotional campaign.
  6. Bowers & Wilkins products are available while supplies last, and customers can choose from the B&W T7 wireless loudspeaker or B&W PX wireless headphones.
  7. The company reserves the right to change the terms and conditions without prior notice.
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For more details on BMW certified used cars, please visit https://usedcar.bmw.co.th/buy-used-cars.

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The BMW Group

With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. The BMW Group production network comprises 31 production and assembly facilities in 15 countries; the company has a global sales network in more than 140 countries. 

In 2019, the BMW Group recorded new all-time highs with over 2.5 million passenger vehicles, an increase of 1.2% from the previous year, and 175,000 motorcycles, up 5.8% year-on-year, delivered to customers worldwide. Global sales of electrified BMW and MINI vehicles grew by 2.2% to 145,815 cars, taking the total number of electrified BMW Group vehicles on the road to half a million. As of 31 December 2019, the BMW Group had a workforce of 133,778 employees.  

The success of the BMW Group has always been based on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy. 

BMW Group Thailand  

BMW Group Thailand, a subsidiary of BMW AG, Germany, was established on the 3rd October 1998. The three entities of BMW Group Thailand are BMW (Thailand) Co., Ltd. with responsibility for wholesales & marketing of BMW Group products, BMW Manufacturing (Thailand) Co., Ltd. with responsibility for BMW and BMW Motorrad local production, and BMW Leasing (Thailand) Co., Ltd. with responsibility for financial services offerings to both wholesale and retail customers. 

In 2019, BMW Group Thailand recorded a stable performance with 12,954 BMW and MINI deliveries. The sales of MINI in Thailand achieved the highest growth rate across MINI’s global networks with 1,204 deliveries, growing by 15% year-on-year. BMW’s luxury segment also enjoyed remarkable results from sales volume of the BMW 7 Series, BMW 8 Series, BMW X7, and BMW i8, recording double-digit growth at 39% year-on-year, while the BMW Premium Selection certified used car program grew by 16% year-on-year.   

  

On the production side, the BMW Group Manufacturing Thailand plant was founded on BMW Group’s strong belief in the growth potential of Asian markets and Thailand in particular with its unique location, strong manufacturing base, and ready supply of skilled automotive labor, being an automotive hub for ASEAN. On-going investment has been put into the expansion of plant Rayong in terms of assembling processes, aiming to meet growing customer demand. In addition, with approximately 4 billion Thai Baht representing the amount of annual purchasing in Thailand, the BMW Global Purchasing office has been established in Thailand. This is to source various components from local suppliers in Thailand and the broader ASEAN region, in order to supply the entire BMW production network of 31 production and assembly facilities, located in 15 countries worldwide. 

BMW Group Manufacturing Thailand produces the following 17 models: BMW 3 Series sedan, BMW 3 Series Gran Turismo, BMW 5 Series, BMW 7 Series, BMW X1, BMW X3 and BMW X5. For BMW Motorrad, the BMW F 900 R, BMW F 900 XR, BMW F 750 GS, BMW F 850 GS, BMW F 850 GS Adventure, BMW R 1250 GS, BMW R 1250 GS Adventure, BMW S 1000 R, BMW S 1000 RR and BMW S 1000 XR are also locally assembled at the plant. In addition, BMW Group Manufacturing Thailand now assembles four BMW plug-in hybrid models; BMW 330e, BMW 530e, BMW X5 xDrive45e and BMW 745Le xDrive.  

 

For further information, please contact:

BMW Group Thailand 

1397

www.bmw.co.th 

www.mini.co.th  

www.bmw-motorrad.co.th 

 

Media Contacts:

Carl Byoir & Associates

Suthatip Boonsaeng (08-7685-1695 or0-2627-3501 ext.102)

Thornthawat Thongnab (08-3225-4567 or 0-2627-3501 ext.206) 

Pawalisa Thanawajeran (08-6564-4726 or 0-2627-3501 ext.125)

Pichanan Toonkamthornchai (08-5157-7557 or 0-2627-3501 ext.101)

sboonsaeng@carlbyoir.com, tthongnab@carlbyoir.com, pthanawajeran@carlbyoir.com, ptoonkamthornchai@carlbyoir.com

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