Photograph shows Mr. Markus Glaser (2nd left), Head of BMW Motorrad Thailand, together with
Mr.Stefan Teuchert (3rd left), President and Khun Krisda Utamote (far right), Director Corporate Communications, BMW Group Thailand delighted Thai big bike enthusiasts by showcasing a premium selection of BMW motorcycles along with exclusive promotional offers in the 38th Bangkok International Motor Show. The event was joined by H.E. Mr. Peter Prügel (far left), the Ambassador of the Federal Republic of Germany to Thailand.
BMW Motorrad’s Motor Show highlights
• The new BMW S 1000 RR
• The new BMW K 1600 GT
• The all-new BMW R nineT Pure
• The all-new BMW R nineT Racer
• The new BMW R nineT
• The new BMW R 1200 R
• BMW R 1200 GS Trophy Edition
• BMW R nineT and R nineT Scrambler Machined Parts Package
• BMW S 1000 R HP Line
• BMW S 1000 XR HP Line
Bangkok. BMW Motorrad Thailand is ready to showcase its full range of BMW motorcycles, including the 3 winning models from the Car & Bike of the Year 2017, along with 6 new models and exclusive promotional offers in the 38th Bangkok International Motor Show at Challenge Hall, IMPACT Muangthong Thani from March 29 to April 6, 2017.
The BMW Motorrad’s Thai big bike enthusiasts will be also delighted with the full display of its new and thrilling models including the new sporty S 1000 RR, the touring motorcycle BMW K 1600 GT, the heritage models led by BMW R nineT Pure, R nineT Racer, R nineT and the Roadster BMW R 1200 R.
Additioanally, BMW Motorrad is offering special accessories featuring BMW R 1200 GS Trophy Edition, Machined Parts package for R nineT and R nineT Scrambler, and HP packages for BMW
S 1000 R and BMW S 1000 XR.
Mr. Markus Glaser, Head of BMW Motorrad Thailand said, “BMW Motorrad is very pleased to be here at the Bangkok International Motor Show once again with our latest and greatest rides. Last year, we enjoyed exceptional market performance both globally and in Thailand, and there is no better way to celebrate this achievement than revealing our new lineup for fans across the country – including
a special-edition model to prepare GS Trophy enthusiasts as we search for a Thai representative to compete for the Southeast Asia team in the 2018 International GS Trophy in Mongolia.”
This year, BMW Motorrad Thailand reaffirmed its commitment to deliver products of genuine excellence for all customers – a fact apparent in victories across three categories of the Bike of the Year 2017 awards: Best Sport Bike Heavyweight (BMW S 1000 RR), Best Adventure Bike Heavyweight (BMW S 1000 XR), and Best Cruiser Heavyweight (BMW R nineT).
The new BMW S 1000 RR
The new BMW S 1000 RR features the latest ABS Pro that increases safety and keeps motorcycle under control even during brake manoeuvres at banking angle. The razor-sharp profile comes with
various standard options including Dynamic Traction Control (DTC), Gear Shift Assistant Pro, enables upshifts and downshifts without operation of the clutch, Riding Mode Pro and Dynamic Damping Control (DDC)
The water- and oil-cooled 4 cylinder 4-stroke in-line engine boasts a powerful 999 cc capacity and a compression ratio of 13.0 : 1. Electronic injection seamlessly delivers 146kW (199 hp) at 13,500 rpm, and impressive max torque of 113 Nm at 10,500 rpm epitomizes the very essence of a Superbike. The BMW S 1000 RR features electronic injection, multiplate clutch in oil baht, anti-hopping clutch, 6-speed gearbox and chain drive.
The new BMW S 1000 RR comes in 3 special shades including Two-Tone (Grey Metallic/ Black Storm Metallic and Racing Red/Light White) and Tricolor (Light White/Lupin Blue Metallic/Racing Red).
The new BMW K 1600 GT
Price: THB 1,550,000 (VAT incl.)
BMW K 1600 GT take 6-cylinder performance and luxurious comfort for dynamic touring to the very highest level. The highlight features include the new reverse assist offering more convenient maneuvering, Adaptive Headlight, Control Bluetooth interface, Dynamic Traction Control (DTC), Dynamic ESA, Keyless ride, Gear Shift Assistant Pro, Preparation for GPS device, ABS Pro and many more.
BMW K 1600 GT features air/liquid-cooled engine with 1,649 cc capacity, a compression ratio of
12.2 : 1, multiplate clutch in oil baht, 6-speed gearbox, chain drive and electronic injection delivering delivers 160hp (118kW) at 7,750rpm and 175Nm maximum torque at 5,520 rpm.
The new BMW R nineT Pure and the new R nineT Racer
Price BMW R nineT Pure: THB 880,000 (VAT incl.)
Price BMW R nineT Racer: THB 975,000 (VAT incl.)
A true heritage big bike, the BMW R nineT stands out with distinctive looks inspired by the legendary BMW R32. Today, BMW Motorrad is launching two new takes on the R nineT with purer, more contemporary designs.
The BMW R nineT Pure embodies the essence of the purist, classic roadster with design draws on
a blend of both classic and modern stylistic elements perfect for riding pleasure on country roads. Compact motorcycle construction is combined with high-end details such as footrests and fork bridges in forged aluminum. The fuel tank and front mudguard of the BMW R nineT Pure are finished in Catalano Grey non-metallic in combination with black for the suspension and drivetrain, which emphasizes the classical and powerful character of the R nineT Pure as genuine heritage bike.
The BMW R nineT Racer deliberately arouses memories of the sports motorcycles popular in the early 1970s. Crouched, compact and elongated, it conveys a sense of old-school sporty aspiration with its strikingly short half-fairing, hump seat, stub handlebars and set-back footrests. The frame finished in Aluminium Silver prominently presents an architectural contrast with the black drivetrain, underscoring the standing of the R nineT Racer as an old-school sports motorcycle designed for dynamic riding fun on winding roads.
The new BMW R nineT and Machined Parts Package
Price BMW R nineT: THB 1,110,000 (VAT incl.)
Price BMW R nineT Brushed Tank: THB 1,130,000 (VAT incl.)
Price BMW R nineT Machined Parts: THB 1,210,000 (VAT incl.)
Price BMW R nineT Brushed Tank Machined Parts: THB 1,230,000 (VAT incl.)
Price BMW R nineT Scrambler Machined Parts: THB 1,075,000 (VAT incl.)
The new BMW R nineT comes with a new design of speedometer and wired spoke wheels, as well as Blackstorm metallic in conjunction with a black frame and drivetrain. The bike is powered by a 1,170cc flat-twin boxer engine with air- and oil-based cooling capable of producing up to 81kW / 110hp at 7,550rpm and 119 Nm torque at 6,000rpm with 12.0:1 compression ratio. The bike also comes equipped with an electronically-controlled fuel injection system, single dry plate clutch, 6-speed hydraulic transmission, and driveshaft. Additionally, BMW R nineT Scrambler comes with an upright seating position and matching high handlebars for comfortable riding. Off-road tires and higher-positioned exhaust pipes further emphasize the bike’s character.
BMW Motorrad is offering only 24 units of a Limited Edition BMW R nineT and BMW R nineT Scrambler featuring special kit Machined Parts including a Cylinder head cover guard Machined, Engine Cover Machined, Ring for Headlight Machined, rear axle cover Machined, handlebar end cover Machined, belt cover Machined, headlight cover Machined, oil filler neck lid Machined, bevel gear bearing cover Machined, swinging-arm pivot mount cover Machined, Akrapovic Sport Silencer, Brown Single Seat Bench LED Taillight (ECE Version) and LED Flashing Turn Indicators
The new BMW R 1200 R
Price: THB 1,120,000 (VAT incl.)
The dynamic performance of BMW R 1200 R is offered by standard options for Thailand including Dynamic Traction Control (DTC), Dynamic ESA, Keyless Ride, Gear Shift Assistant Pro, Riding mode Pro and Tyre pressure control.
The R 1200 R is powered by air/liquid-cooled four stroke flat twin engine with 1,170 cc capacity and a compression ratio of 12.0:1. Electronic injection delivers 92 kW (125 hp) at 7,750 rpm and max torque of 125 Nm at 6,500 rpm. The engine combines well with 6-speed gearbox, shaft drive, telescopic upside-down fork front suspension, aluminium swing arm with BMW Motorrad Paralever and speong preload hydraulically adjustable at handwheel.
The new BMW R 1200 R is available in Light White / Cordoba Blue colour.
BMW R 1200 GS Trophy Edition
Price: THB 960,000 (VAT incl.)
The world’s first motorbike the BMW R 1200 GS features GS Trophy Edition package which is the same accessories used in the racing bikes presented International GS Trophy including headlight guard, cylinder head cover guard, aluminium engine guard, footbrake lever, enduro footrest, crash bar, pocket for rear seat, Metzeler Karoo3 off-road tyres. The package also offers Southeast Asia Sticker that can be customized with customer name and preferred number.
BMW R 1200 GS Trophy Edition is powered by a 1,170cc four-stroke, water-cooled boxer engine that produces up to 125hp at 7,750rpm and reaches a maximum torque of 125Nm at 6,500rpm.
BMW S 1000 R HP Line
Price: THB 690,000 (VAT incl.)
The dynamic roadster BMW S 1000 R comes with HP accessories that include HP Clutch - Brake Lever, HP Carbon Wheel Cover, HP Carbon airbox Cover, Akrapovic Sports Silencer and HP Front Footrest System. BMW S 1000 R HP Line equipped with Gear Shift Assistant Pro which enables rider to shift gear without operating clutch, Cruise Control, Heated Grips, Engine Spoiler and LED turn white indicator.
The BMW S 1000 R features a water- and oil-cooled 4-cylinder 4-stroke in-line engine with 999 cc capacity, a compression ratio of 12.0:1, and electronic injection delivering 118kW (160 hp) at 11,000 rpm. Max torque stands at 112 Nm at 9,250 rpm, making for agile power delivery. It is fitted with Dynamic Damping Control (DDC) which adapts electronically within milliseconds to the surface and situation on the road.
BMW S 1000 XR HP Line
Price for BMW S 1000 XR HP Line: THB 930,000 (VAT incl.)
Price for BMW S 1000 XR HP Line with special color: THB 950,000 (VAT incl.)
The BMW S 1000 XR gets even sportier with the introduction of the new HP Package including HP Clutch - Brake Lever, HP Carbon Wheel Cover, HP Carbon cover for fuel filler cap, HP Sport Seat - Rear Handle, Windscreen, tinted and HP Front Footrest System
The BMW S 1000 XR is a perfect blend of touring and sport bikes, bringing together the ride quality of a tourer and raw power of a sport bike for optimal performance and comfort in everyday use. The
S 1000 XR is powered by a straight-four shared by the BMW S 1000 R roadster, producing up to 160hp (118kW) at 11,000rpm and 112Nm maximum torque at 9,250rpm. Additionally, the bike’s Riding Mode Pro feature combines well with Dynamic Traction Control to take ride safety to the next level, while Dynamic Electronic Suspension Adjustment (ESA) allows the S 1000 XR to deftly tackle all riding conditions.
The BMW Group
With its three brands BMW, MINI and Rolls-Royce, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and provides premium financial and mobility services. As a global company, the BMW Group operates 31 production and assembly facilities in 14 countries and has a global sales network in more than 140 countries.
In 2016, the BMW Group sold approximately 2.367 million cars and 145,000 motorcycles worldwide. As of 31 December 2015, the BMW Group had a workforce of 122,244 employees.
The success of the BMW Group has always been based on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy.
BMW Group Thailand
BMW Group Thailand, a subsidiary of BMW AG, Germany, was established on the 3rd October 1998. The three entities of BMW Group Thailand include BMW (Thailand) Co., Ltd. with responsibility for wholesales & marketing of BMW Group products, BMW Manufacturing (Thailand) Co., Ltd. with responsibility for BMW, MINI and BMW Motorrad local production, and BMW Leasing (Thailand) Co., Ltd. with responsibility for financial services offerings to both wholesale and retail customers.
In 2016, BMW Group Thailand delivered 7,923 BMW and MINI vehicles to the customers. For BMW Motorrad Thailand, new record has been set in 2016 with 1,819 motorcycle deliveries.
In 2017, BMW Group Thailand has begun the new year with the best-ever start to the year with 745 BMW and MINI car deliveries, achieving an impressive +22% growth year-on-year. For BMW Motorrad Thailand, the growth of +22% in January 2017 compared to the same month last year set a new record high after its achievement as the third fastest growing market for BMW Motorrad worldwide in 2016.
On the production side, the BMW Group Manufacturing Thailand plant was founded on BMW Group’s strong belief in the growth potential of Asian markets and Thailand in particular, with its unique location, strong manufacturing base, and ready supply of skilled automotive labor, being an automotive hub for ASEAN.
An investment of over 4.6 billion Baht year-to-date 2016 has been invested into expansion of plant Rayong in terms of assembling processes, aiming to meet growing customer demand. In addition, with approximately 4 billion Thai Baht representing the amount of annual purchasing in Thailand, the BMW Global Purchasing office has been established in Thailand. This is to source various components from local suppliers in Thailand and the broader ASEAN region, in order to supply the entire BMW production network of 31 production and assembly facilities, located in 14 countries worldwide.
As of 2016, BMW Group Manufacturing Thailand produces the following 19 models: BMW 1 Series, BMW 3 Series, BMW 3 Series Gran Turismo, BMW 5 Series, BMW 7 Series, BMW X1, BMW X3, BMW X4, BMW X5,
and MINI Countryman. For BMW Motorrad the BMW F 800 R, BMW F 800 GS, BMW F 700 GS, BMW R 1200 GS, BMW R 1200 GS Adventure, BMW F 800 GT, BMW S 1000 R, BMW S 1000 RR and BMW S 1000 XR are also locally assembled at the plant. In addition, BMW Group Manufacturing Thailand now assembles two BMW plug-in hybrid models; BMW 330e and BMW X5 xDrive40e.
Starting from May 2016, BMW Group Manufacturing Thailand’s assembly line capability has been expanded for the purpose of exporting the BMW X3 and BMW X5 to China as well.
For further information, please contact:
BMW Group Thailand
Carl Byoir & Associates
Suthatip Boonsaeng (08-7685-1695 or0-2627-3501 ext.102)
Thornthawat Thongnab (08-3225-4567 or 0-2627-3501 ext.206)
Sawarot Thawinwongrak (08-9888-9799 or 0-2627-3501 ext.223)
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