TIME FOR A NEW IDEAL.

The design of the BMW i8.

TIME FOR A NEW IDEAL.

The design of the BMW i8.

A sports car at first glance. Extremely low and wide when viewed from the front, a flat silhouette, powerfully-formed surfaces and precise lines. A second look reveals the well-planned revolution. With design dedicated to function. Sustainability and efficiency meet their equals in dynamics and sportiness. The street is the stage on which the BMW i8 displays how these ideals interact: hugging the ground in typical BMW style as it glides along.

TIME FOR A NEW IDEAL.The design of the BMW i8.

A sports car at first glance. Extremely low and wide when viewed from the front, a flat silhouette, powerfully-formed surfaces and precise lines. A second look reveals the well-planned revolution. With design dedicated to function. Sustainability and efficiency meet their equals in dynamics and sportiness. The street is the stage on which the BMW i8 displays how these ideals interact: hugging the ground in typical BMW style as it glides along.

DESIGN PHILOSOPHY.

The entire shape and form of the BMW i8 follows the BMW i8 design philosophy, which creates a unique connection between ground-breaking sustainability and premium character. The approach includes the so-called black belt. This unmistakeable black design element runs from the front, over the roof, to the rear in all BMW i models. Also typical of BMW i are the dynamic stream-flow design, the Air Curtains and striking details such as the LED Daytime Running Light in a distinctive U-shape and the LED rear lights. In the interior, the BMW i design philosophy is demonstrated in the selected use of sustainably produced lightweight materials. Wherever possible, there is systematic use of components produced from renewable raw materials.

EXTERIOR.

Long wheelbase, short overhangs, a solid stance as it crouches on the street: the BMW i8 has all the characteristics of a full-blooded sports car. The front appears extremely low and wide. Everything is arranged to be optimally aerodynamic. At the same time, the flat, but prominent double kidney grille reveals the BMW genes. A V-shaped ‘black belt’ starts on the bonnet and dynamically wraps around the bodyshell to the rear.
Viewed from the side, the exaggerated wedge shape, the long drawn-out lines and the flat silhouette underscore the dynamics. Layering design, a method in which surfaces and lines overlap and interweave, produces an extremely sporty appearance all round. The surfaces join harmoniously, creating a compact and agile impression. Everything appears to come from a unified whole – thus lending the BMW i8 an extraordinarily powerful stature.

  • Exterior colours

    The BMW i8 is available in four different colour schemes:

    • Sophisto Grey brilliant effect with highlight in BMW i Blue or Frozen Grey metallic
    • Ionic Silver metallic with highlight in BMW i Blue
    • Protonic Blue with highlight in Frozen Grey metallic
    • Crystal White pearl effect with highlight in BMW i Blue or Frozen Grey metallic

LED LIGHT DESIGN WITH LASER LIGHT.

LED headlights are standard in the BMW i8 and go perfectly with the exceptional sports car concept. All lighting elements are completely in LED and low-beam and high-beam are widely spaced. The optional high-beam headlights with laser light technology* includes a typical BMW i U-shaped frame, from which the running lights and the built-in indicators are operated. A second, wide light frame surrounds the innovative laser light unit and emphasises its three-dimensionality. a passively lit blue band signalises the lighting unit’s innovative technology. In the equipment with laser light, the headlights have a brilliant metallic side cover rather than a dark one. The overall impression of the light concept is unmistakeably BMW i8.

 

*Available in a special edition from the end of 2014 onwards.

DELIGHTFUL SCISSOR DOORS.

Off to a swinging start: the special sports car aspect of the BMW i8 is unmistakeable after just a glance at the spectacular scissor doors. The prominent scissor doors – which swing upwards when opened – are an optical highlight and blend perfectly in the smooth lines of the aerodynamic bodyshell.

From the inside, the doors emphasise the entire sporty character of the interior and guide the driver’s gaze forward. The decorative door handle is ergonomically located in the inside of the door panel.

INTERIOR.

The consistently sporty look of the exterior is continued seamlessly in the interior of the BMW i8. All elements are light and dynamically positioned. In the interior, the layering principle creates a novel relationship between functionality and clear form. Lightweight construction is implemented visually, for example the visible carbon elements in the door sill highlight its low weight.

A classic sports car character and the typical BMW driver orientation are both equally prominent in the design of the BMW i8. The centre console is aligned towards the driver. All the instruments and signs in the digital instrument panel, with its two large displays, are simple to use. Passengers all sit particularly close to the ground and the narrow lightweight seats provide reliable support and a high level of comfort even when cornering rapidly. The iDrive Controller is conveniently located on the centre console that optically bisects the vehicle.

  • Sustainable materials

    Colour and material design underscores the guiding idea of a smart, sustainable sports car concept. The selected use of materials such as extra-lightweight plastic from recycled drinks bottles and other resource-saving elements allow sustainability to make its presence felt. At the same time, the interior exudes modern sportiness and premium character in every detail, an aspect which is clearly reflected in all three interior design concepts.

  • Ambient light

    With the special equipment option of ambient lighting, drivers are able to create their own individual mood lighting for the interior of the BMW i8. The lighting designed in LED technology emphasises the luxurious ambience, also acts as a functional light source and can, if required, alternate between EfficientDynamics Blue, Amber and White. The result is an interior with a special glowing effect, which extends from the contour lines of the doors, the instrument panel and steering wheel to the footwell.

INTERIOR DESIGN.

Unmistakeable, sporty, modern and sustainable. The guiding idea behind the sports car of the future is also reflected in the design of colours and materials in the interior. HALO, CARPO and NESO provide a choice of high-quality equipment lines. And all three demonstrate that sustainability and premium quality are by no means mutually exclusive – but, instead, harmonise in a manner that bodes well for the future. Best examples of this are the use of lightweight, recycled materials for the interior and leather that has been gently tanned with olive leaf extract.

 

Colour and material design underscores the guiding idea of a smart, sustainable sports car concept. Three equipment lines – ‘Halo’, ‘Carpo’ and ‘Neso’ – differ in terms of materials used. ‘Halo’ and ‘Carpo’ are full leather equipment; ‘Halo’ is the top of the range and ‘Carpo’ comes in two colours, ‘Ivory White’ and ‘Amido’. The equipment concept ‘Neso’ is the most direct implementation of future-orientated mobility: a pure and clever blend of resource-saving materials that contrast with each other and evoke modern sportiness in every detail. The tanned plant leather – made of olive leaf extract – in the interior and the use of lightweight and recycled materials in all the material concepts proves that sustainability doesn’t herald the end of premium products, but instead, shows where their future lies.

  • NESO

    No interior design represents the future of sporty mobility as clearly as NESO. Recycled materials, clear contrasts and material highlights in the doors and side panels generate a living atmosphere and radiate an inviting feeling of well-being. The sustainable concept of the BMW i8 is thus clearly underlined. The extremely light Spheric leather in light Carum Grey attractively complements the surfaces in black Exclusive leather and black Nappa leather– the whole interior has a clear, light and modern effect.

  • CARPO

    The CARPO full-leather equipment combines the generously crafted light Spheric leather for the seat covers, including perforated accents, with black Exclusive leather on the instrument panel and the inner lining of the door as well as black Nappa leather. An elegant and sporty impression is the result, which fits perfectly into the overall concept of the BMW i8. The leather steering wheel with accents in Pearl-Gloss Chrome and Satin Silver as well as high-quality lacquered accent surfaces in dark grey Amido Metallic round off the concept.
    CARPO is available in two versions. The version with Ivory White thrives on the classical contrast of colours with the black surfaces in Exclusive leather. Dynamically curved, light leather surfaces in the doors, on the instrument panel and on the seats emphasise the lightness and transparency of the interior. In the version with leather in the anthracite-coloured tone of Amido, the combination with the Exclusive leather takes on a sporty and modern character.

  • HALO

    The HALO equipment line defines luxury in a new sustainable manner. This full-leather equipment combines a premium aspiration with natural aesthetics. Exclusive leather in Dalbergia Brown tanned exclusively with plant extracts has accents in Carum Grey. In connection with BMW i Blue accents on stitching, seat belts and the leather steering wheel, the overall effect underlines the high quality and slimline design of the interior. Pronounced contrasts between light and dark in the doors, the side panels and the instrument panel bring out the sporty aspect. Further accents are provided by the colour Amido Metallic, which also reflects the innovative technical aspect of BMW i.

  • * Some images are for advertisement. The appearance and equipment may differ from the actual vehicle. Please contact your nearest BMW authorized dealer for more information.